January Fitness Challenge

Move with Molly
We brought Molly Smith’s new Home Workout Plan to life with authentic on-demand workouts and lifestyle visuals that made home fitness feel inspiring and accessible.
Key Deliverables
  • On-demand workout series
  • Studio images for socials & campaign use
  • On-location home set photography
  • Marketing and explainer video content
Project Overview

The Challenge:
Influencer Molly Smith’s online fitness platform, Move with Molly, wanted to launch a fresh January Challenge to promote her new Home Plan. With her audience used to gym-based content, the goal was to highlight how accessible and effective working out at home could be.

Our Delivery:
We produced a series of on-demand workout videos filmed in our studio, alongside a collection of still images shot both in our studio and on location at a styled home set. This versatile content library brought the Home Plan to life, giving Molly’s community inspiring visuals that felt achievable, authentic, and true to her brand.

See the Work
No items found.