• Studio shoot of product design & sketching with LED wall backdrops
• Interviews and behind-the-scenes tour of the Aston Martin F1 factory
• Driver feature with Jess Hawkins at the Silverstone Grand Prix
• On-location paddock and pit lane storytelling
• Social, campaign and product launch visuals

The Challenge:
OGIO partnered with Aston Martin F1 to create a premium luggage range inspired by the precision and style of motorsport. They needed a compelling visual story that would connect design, performance, and real-world racing — bringing fans into the journey from concept to the track.

Our Delivery:
We brought the story to life across three days of filming. In our studio, we captured the bag’s design process with dynamic sketching shots and an LED wall backdrop featuring the Aston Martin F1 car. We filmed interviews and a full walkthrough of the AMF1 factory, adding insider authenticity with driver Jess Hawkins. To complete the narrative, we joined Jess at the iconic Silverstone Grand Prix — capturing her with the luggage through the paddock, pit lane, and race-day moments. The final assets blend product detail with the thrill of F1, ready for global campaign use.